Introduction to Linkedin for your Business by Sandra Tricoli [FW]

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Level : Beginner

Linkedin is fast becoming the go to platform for many businesses to generate leads, and that is why it is more important then ever to have a strategy in place when utilising Linkedin for both personal branding as well as lead generation.

In this 2 hour workshop, social media strategist Sandra Tricoli will share the tips and tricks to creating a standout profile on Linkedin that will guarantee your connections turn into clients. Some things that will be covered in this workshop are:

-How to develop a standout personal profile

-How to build a company Linkedin profile

-Understand Linkedin etiquette

-Understand how to develop different content

Topics Covered:

  • Who to connect with on Linkedin
  • How to write effective articles for Linkedin
  • Creating video content for Linkedin
  • Writing for social media
  • Linkedin content ideas
  • Writing effective articles for Linkedin
  • The do’s and dont’s of Linkedin
  • Using hashtags for Linkedin
  • Personal and corporate profiles

This workshop is brought to you by Business Station and AusIndustry under the ASBAS Digital Solutions Program


Sandra is an accomplished PR and Marketing specialist with strong passion for roles that combine strategy, marketing, digital communications and business transformation as well as running two successful businesses Savvy Creations PR and Perth Copywriting.

With over a decade of experience orchestrating all facets of high-impact Public Relations, Social Media Management, Marketing, Strategic Planning and Implementation, Sandra is known for developing highly successful communication strategies and marketing campaigns that best reflect the aims and values of the organisation; leveraging the latest thinking in driving brand awareness and consumer engagement through traditional methodology, digital, and consumer profiling.

Having consulted over 1500 businesses all the way from start ups to ASX listed companies, her passion is in helping businesses achieve optimum results through digital platforms. Sandra has held over 150 workshops for businesses all around Perth in the areas of Linkedin, Public Relations and Copywriting.

#linkedinforbusiness #linkedinconnection #introtolinkedin

Important – Participating businesses must be aware that this information will be provided to the Commonwealth Department of Industry, Science, Energy and Resources for program evaluation and reporting purposes; and businesses may be approached by a representative from the Department to complete a survey on the services provided.

PLEASE NOTE: To register for this event you must be a business (0-19 employees)  and provide your ABN. 

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